This interview in English describes some of the key moments in my 10+ years digital marketing career in Parallels, WebProfiters, iConText Group, Bacula Systems and VirtoSoftware.
This interview in English describes some of the key moments in my 10+ years digital marketing career in Parallels, WebProfiters, iConText Group, Bacula Systems and VirtoSoftware.
B2B lead generation is not easy while using search marketing methods for it (not purely LinkedIn which is relatively easier). Fundamentally the main online lead generation issue for B2B with SEORead More
Back in 2008 I was an employee of Parallels, we were competing with VMware with our famous Parallels Desktop against VMware Fusion. This was a very interesting market situation with only 2Read More
When you’re doing digital sales to consumers, there’s no question on how to select target audience. Set the Google Ads according to relevant keywords, setup Facebook targeted campaigns based on specificRead More
One of the common goals of digital marketing in software companies and SaaS industry is to generate leads. But what exactly do software marketers mean talking about leads? What exactly is aRead More