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PPC B2B Lead Generation: Best Practices and Case Studies in 2024

Key Takeaways

These PPC strategies focus on targeting B2B audiences with paid ads on search engines and by remarketing after the first touch.
In the article, discover real-life case studies, where I increased the number of qualified leads and reduced customer acquisition costs.
Learn how to maximize ROI and...

LinkedIn Ads for B2B LeadGen: Best Practices & Case Studies in 2024

Key Takeaways

Successful LinkedIn ad strategies use formats like Sponsored Content or InMail combined with LinkedIn Lead Forms.
Read the article to find out real-world lead generation case studies of cost-per-lead reduction and improving the overall number of leads using LinkedIn.

LinkedIn is the most powerful...

Lead Generation for Tech Companies: Best Practices & Case Studies

Key Takeaways

Discover key strategies of lead generation for technology companies. 
Read on to learn the best lead generation channels and messaging.
In this article, you can discover real-life case studies that drove growth.

Top 5 changes in the lead’s journey for tech companies in 2024
Over the...

The Ultimate Guide to International and Multilingual PPC Campaigns in 2025

Key Takeaways

Multilingual PPC campaigns enable businesses to reach global markets.
Successful campaigns require localized keywords, culturally adapted ad copy, and high-quality landing pages.
Read on to learn how to drive better performance of your first multilingual SEM campaign.

The modern-day...