Bacula Systems

This 3-year project includes lead generation using PPC advertising in Google Ads, SEO optimization, social network advertising on Facebook and Linkedin, email nurturing and CRM marketing techniques. We tripled (+300%) the number of leads in only 1 year. We added +150% to the number of opportunities during the 2nd year. We’re continuing to grow the amount of quality leads and sales conversion successfully competing with the hugest IT companies like IBM, HP, DELL, EMC and others.

Quick facts:

1) Our Google Ads campaigns deliver leads with 3x times lower cost per lead compared to industry average.

2) The sophisticated SEO optimization and linkbuilding strategy brought us to 100% visibility in Google for all enterprise-related searches.

3) Our Linkedin Ad Campaign was awarded for the best form conversion rate by Linkedin team in their case study section.